When Will the USPS be Closed in 2017?

Closed For The Holidays

Losing sight of the US Postal Service’s holiday closures is the easiest way to delay your bulk mail campaigns. This post will help you keep track of when the USPS is closed in 2017. Most businesses are open during several … Continue reading

January 2013 Deadline for Mandatory Adoption of Intelligent Mail Barcode by USPS

The USPS is rolling out a mandatory adoption of the Intelligent Mail Barcode on January 28, 2013. How will it impact you?

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Marketers Take Note: USPS Repeats Summer Barcode Discount, But With Restrictions

Are you looking to save some money on your bulk mail postage and stretch your marketing budget? Here’s some breaking news that can help.

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Does Nonprofit Postage Save a Lot of Money?

Did you know that nonprofit postage costs about 1/3 as much as first class postage in the U.S.? Today’s post explains how your organization can be sure to take advantage of this tremendous discount.

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Case Study: Nonprofit Direct Mail Marketing: Why Simple Is Better

Are you struggling to produce high-quality direct mail marketing campaigns without breaking the bank? Here’s a case study profiling a very simple, money-saving nonprofit direct mail marketing campaign that gets so many of the subtle, yet critically important elements exactly right.

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How to Guarantee the Lowest Postage with Every Door Direct Mail

Are you trying to get the tantalizing low 14.2 cent postage rate but not sure if your mailer qualifies? Then this post is for you.

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Bulk Mail Minimums

Rules and Regulations - Postage Rate Decrease

One of the most common questions that I received is “What’s the fewest number of pieces that I can mail and still qualify for the bulk mail discount?” This short post will explain the minimums for the different types of bulk mail programs currently available from the USPS.

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The USPS Survival Plan and How It Impacts Bulk Mailers

USPS mail volume has declined by 17% since 2006. This post will share insights on what changes you can expect from the USPS right now and in the near future, and how they impact bulk mail marketing.

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What’s The Best Bulk Mail Marketing Option For Me?

Direct Mail Delivery

In response to a landslide of questions, I’ve created a side by side comparison of Every Door Direct Mail (EDDM) and traditional bulk mail. By explaining the features and benefits of each program, you’ll know which option makes the most sense based on your marketing goals.

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