Dear USPS: Here’s How To Get More Love from Business Mailers and Increase Your Revenues in the Process

Dear USPS: We the business mailers, nonprofits and marketers are here to help you! If you help us. Here are a few simple suggestions to help get you moving in the right direction.

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How to Guarantee the Lowest Postage with Every Door Direct Mail

Are you trying to get the tantalizing low 14.2 cent postage rate but not sure if your mailer qualifies? Then this post is for you.

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Bulk Mail Minimums

Rules and Regulations - Postage Rate Decrease

One of the most common questions that I received is “What’s the fewest number of pieces that I can mail and still qualify for the bulk mail discount?” This short post will explain the minimums for the different types of bulk mail programs currently available from the USPS.

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The USPS Survival Plan and How It Impacts Bulk Mailers

USPS mail volume has declined by 17% since 2006. This post will share insights on what changes you can expect from the USPS right now and in the near future, and how they impact bulk mail marketing.

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What’s The Best Bulk Mail Marketing Option For Me?

Direct Mail Delivery

In response to a landslide of questions, I’ve created a side by side comparison of Every Door Direct Mail (EDDM) and traditional bulk mail. By explaining the features and benefits of each program, you’ll know which option makes the most sense based on your marketing goals.

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Do You Know about the New Bulk Mail Incentives from the USPS?

Do you shy away from direct mail marketing because you think it’s too expensive? If so, you may want to take a look at two new programs recently launched by the USPS that make bulk mail a more cost effective marketing option.

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New Business Mail Option: Every Door Direct Mail

Bulk mail without a mailing permit? Yes, it’s now possible. Postage as low as 14.2 apiece? Yes, that’s how the brand new Every Door Direct Mail program from the USPS works. Read on to see how you can take advantage of this new program.

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Breaking News: USPS Expands Discounts available with the Saturation Rate

To help out business mailers and to help generate more revenue, the USPS decided to expand availability of the saturation rate. This post will explore the implications of this expansion as well as the limitations of mailing at the saturation rate.

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Important Limitations Associated with Saturation Rate Mailings

Who doesn’t want to mail at the lowest possible postage rate? Everyone wants to save money, but as with most bargain basement priced items, there are some inconveniences and limitations associated with saturation mailings. Please read this post before diving head-first into a saturation mailing.

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Saturation Rate Mailings: The Cheapest Way to Go!

In a tight economy, every penny counts! Saturation rate mailings offer the least expensive bulk mailing option in the United States. Saturation rate postage costs even less than standard bulk mail/presort standard mail. When using the saturation rate, the per piece postage cost can be as low as 13.9 cents a piece.

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